APR

Asiatic Public Relations Network (Pvt.) Ltd. Karachi – Lahore – Islamabad


Archive for the ‘Press Releases’ Category

Ufone launches free 3G trial in Karachi

Tuesday, May 6th, 2014

Islamabad, May 06, 2014: Ufone, after successfully launching free 3G trial in Lahore and Islamabad/Rawalpindi respectively, has launched the same service in Karachi, the financial heart of Pakistan, to give its customers a taste of breakneck speeds and seamless connectivity that are to be unleashed.

All Ufone customers using a 3G enabled smartphone, will be able to enjoy the trial services with amazing speeds free of cost, whereby the first 200 mb’s will be usable without any speed throttling, after that for subsequent usage, speed will be reduced to 128 kbps for the rest of the day followed by a related SMS notification. In addition, the policy will be auto-renewed every day.

To avail the offer, Ufone customers will have to restart their handsets or change the network mode from GSM to WCDMA or from 2G to 3G in other words, depending upon their handset model and type. An SMS notification will be sent to all subscribers to inform them regarding the 3G service activation.

Both Postpaid and prepaid customers will be able to avail the offer and enjoy free of cost usage of the 3G trial for a limited period.

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Emirates SkyCargo Freighter Operations Begin at Dubai World Central

Wednesday, May 7th, 2014

Today marks the official start of operations with move of Emirates SkyCargo’s entire freighter fleet
Karachi / DUBAI– May 07, 2014 – After months of construction, planning and testing, Emirates SkyCargo’s freighter fleet today officially started operating from its new cargo terminal at Dubai World Central’s (DWC) Al Maktoum International Airport.

The official start of operations was marked by the very early morning arrival of an Emirates SkyCargo Boeing 777 Freighter from London Heathrow, carrying a full load of more than 100 tonnes of cargo. The load of cargo included vehicles, ship spares, pharmaceuticals, oilfield equipment and an aircraft engine, some of which are for distribution in the U.A.E., while other cargo will be carried onward by Emirates passenger aircraft at Dubai International Airport (DXB) to various markets around Emirates’ network, such as South Africa, China, India and South Korea.

Construction of phase one of the cargo terminal and supporting facilities began in July last year, and with its completion operations are now in full swing with 250 staff on site. The newly opened terminal is equipped with start-of-the-art technology and will be able to handle 700 000 tonnes of cargo annually and have 500 staff when phase two, scheduled to be completed by September this year, comes into operation. The terminal has the potential for further expansion to reach 1 million tonnes.

“The start of operations at DWC today is a major milestone for Emirates SkyCargo. Our various teams, along with many of our partners and stakeholders, have been working very hard over the past few months to complete phase one of the project. We have also held numerous trials to test the readiness of every aspect of the facility and the movement of cargo between the DWC and Dubai International to ensure a smooth transition and enable us to meet our customers’ expectations,” said Nabil Sultan, Emirates Divisional Senior Vice President, Cargo.

“We are very pleased that we have met our timelines and the move has gone according to plan. This new facility gives us the additional space and capacity required to manage the growth of our cargo business and have a dedicated, modern and efficient hub for our freighter operations, which contribute 35 percent of Emirates SkyCargo’s total revenue,” he added.

Emirates SkyCargo currently has a fleet of 12 freighters, 10 Boeing 777 Fs and two Boeing 747-400 ERFs, which operate to more than 50 destinations around the world. Cargo arriving on freighters will be transported by dedicated trucking services between DWC and Dubai International Airport along the Emirates Road (E-611) which will be the main corridor for connecting cargo between freighters and the passenger fleet. The current trucking fleet numbers 47, which will be increased relative to future growth requirements.

The newly opened terminal is equipped with state-of-the-art technology. It features a fully automated material handling system which is one of the world’s first to have an automated Quick Dolly Transfer System that enables quick transfer of 6 Unit Load Devices (ULDs) simultaneously. In addition, an automated pallet handling system, advanced storage system, offices, workstation areas, modern communication and security systems and many amenities for employees, including canteens have been installed. The perishable area has been designed to handle about 140 000 tonnes of cargo per annum, featuring three large areas each with different temperature ranges.

The terminal infrastructure also includes 45 truck docks and 80 truck parking spaces, in addition to 12 aircraft stands directly in front of the terminal.

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LG ROLLOUT EAGERLY ANTICIPATED OLED TV

Wednesday, May 21st, 2014

LG unveiled the World’s first Curved OLED TV in Pakistan

Karachi, May 21, 2014 — LG Electronics unveiled the World’s First Curved OLED TV for the first time in Pakistan. The revolutionary display caught the attention of all attending media and shoppers at a busy lavish mall in Kara-chi. Captivated by the depth of the display and the unique television-shape, the audience was treated to a product overview that highlighted the innovative product features of the CURVED OLED TV.

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Crowds gathered to admire the CURVED OLED TV (55EA9800) which features perfect contrast, absolute motion clarity and a display that produces a pristine image no matter the viewing angle. LG Electronics also showcased comprehensive range of ULTRA HD TVs by adding the screen size 55”& 65” (LA9700) to the existing 84” ULTRA HD, completing a product line-up that signals the brand’s commitment to premium design and ground-breaking technology.

“The Home Entertainment sector is fueled by constant change and growth with new products entering the market every day. LG is committed to lead that growth, offering the latest and innovative entertainment products to enhance your entertainment experience in Pakistan,” said Mr. Michael Ha, Director of LG Electronics Pakistan. “We’re in a strong market position globally, carving out a reputation of delivering technology solutions that matter to you. The user experience with the CURVED OLED TV is unique to anything else in the market right now. Our main goal and is to deliver products that make life better for you.”

Being True technology leader in TV industry
The World’s First CURVED OLED TV pixels light themselves, instead of relying on a lamp or backlight. This makes color and light representations far more accurate than ever before. 4.3mm screen size immersed superior color expression, generate less heat and use less electricity. OLED TV has the most perfect viewing angle. No distortions. The World’s First CURVED OLED TV combines LG’s exceptional 4 Color pixel WRGB and HD technologies, enabling it to produce infinite contrast ratio and resolution which 1000 times faster than regular FULL HD LED.

The design of the television won the Red Dot design: best of the best award in March followed by multiple Quality and Performance awards from TÜV Rheinland and Intertek.

LG will continue to solidify its position as a provider of “first ever” products by developing a range of industry leading OLED TVs.

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Ufone extends support in Tharparker relief operations

Friday, May 16th, 2014

Karachi, May 16, 2014: Pakistan’s premier telecom operator, Ufone, pursuing its tradition of being there for Pakistanis in times of crisis has carried out a relief activity for the famine hit areas of Tharparker, to help ease the pain of the affected people, by the disastrous famine.

In line withUfone’s vision of helping peopleand giving back to the society,besides providing support to the deprived,20 employees of Ufone from all over Pakistan volunteered and travelled to Tharparker, to support the relief efforts. Apart from this, all Ufone employees donated whole heartedly for the drought stricken people of the area.

This CSR initiative was carried out in collaboration with SWWS (Support withWorking Solutions), which is a non-profit organization working for the community driven development in Pakistan for the last 20 years.
Expressing his views regarding this noble initiative, Head of PR and CSR Ufone, Amir Pasha said, “Ufone continues with its tradition of being there for Pakistanis in time of crisis to mitigate some of the miseries caused by the disastrous famine, which the Tharparker residents are facing.” He further added, “We feel that it is our responsibility to help our fellow countrymen in the hour of need”.

Through the relief operation, food parcels were provided to 3500people in different Union councils of Tharparker(i.e. Tehsil Diplo, Chachro, Nagarparker, Islamkot and Mithi). These food parcels contain a two weeks rationfor the affectees including wheat flour, rice, Lentils (Daal’s), ghee, sugar, tea, salt, water bottles and milk.

Javed Akhtar, Chief Executive Officer, Support withWorking Solutions (SWWS) said, “We thank Ufone for extending its full support during the relief operations in the drought stricken areas of Tharparker.”

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