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Archive for the ‘Press Releases’ Category

Smart Air Solution Products from LG Employ Voice and Intelligent Dust Sensor for Better Air

Wednesday, January 3rd, 2018

Karachi / SEOUL, January 03, 2018 ― SEOUL, Dec. 20, 2017 ― LG Electronics will impress participants at CES 2018 with its newest, smart air solutions for the home. LG PuriCare air purifier featuring fine dust sensor and DUALCOOL ThinQ™ Stand Inverter air conditioner with voice recognition and DeepThinQ technology make experiencing purer, cleaner air indoors more convenient than ever.

Puri Care and Fine Dust Sensor_lifestyle

High-Tech Smart Removal of Fine Dust
Studies have shown that indoor pollen and dust affect the quality of life of families world over. Using a sensitive air monitoring sensor, LG PuriCare automatically removes fine dust particles when the air quality is deemed uncomfortable for residents. Air monitoring occurs even when the PuriCare is off, only powering on when filtering is required. With its distinctive cylindrical design, PuriCare boasts the industry’s most advanced air filtration technology with LG’s 360° Total Care Filter System. And thanks to its powerful Clean Booster feature, LG PuriCare is capable of blowing clean air up to 7.5 meters away to cover even large rooms while delivering gentler airflow at the base, making this an ideal product for families with young children and pets.

Boosted Convenience with Voice Recognition
Also debuting at CES will be LG’s DUALCOOL ThinQ™ Stand Inverter Air Conditioner equipped with voice technology allowing home owners to control their indoor temperature with a single phrase from the entrance of their home or from another room. In addition to its high energy efficiency and lower noise levels thanks to the Dual Inverter Compressor, DUALCOOL ThinQ™ employs LG’s DeepThinQ AI technology to direct more airflow in the direction of individuals in the room using spatial recognition. In addition to recognizing the presence of people in the room, the Intelligent Human Movement Sensor also adjusts the strength of the air flow depending on the proximity of the person or people to the unit. By analyzing the daily behavioral patterns of the residents, the LG DUALCOOL ThinQ™ air conditioner learns what parts of the house require cooling at specific times of the day to maintain optimal temperatures and save energy.

“LG’s intelligent home appliances are leading the industry in their capability to predict user needs to create a more comfortable living environment,” said Song Dae-hyun, president of LG’s Home Appliance & Air Solution Company. “Artificial intelligence is at a level now where it can do more than just play chess and LG is committed to using this technology to improve consumers’ quality of life.”

Visitors to CES 2018 can personally experience LG’s smart air solutions products at booth #11100 in Central Hall of the Las Vegas Convention Center from January 9-12.

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Ufone launches most aggressive offer for IDD calls to Afghanistan

Tuesday, January 9th, 2018

Islamabad, January 08, 2018: Ufone remains true to its promise of It’s all about U, by focusing on the needs of its customers and empowering them with the most convenient communication tools and services enabling them to remain connected, at a price that suits them the most.

Ufone’s new incredible offer validates this claim as Ufone consumers can now call on all Etisalat Afghanistan numbers for as low as Rs. 0.11 + tax/second. This is by far the most cost-effective rate offered by any telecom service provider in Pakistan for International Direct Dialing calls to Afghanistan. The new offer is applicable exclusively for Ufone’s sister affiliate network in Afghanistan (Etisalat).

Ufone-Afghanistan-Post

Available by-default to the entire Ufone family, with no subscription and no daily charges, this offer is a limited time offer valid from January 9th 2018.

Ufone is also the only network in Pakistan to offer ‘Per Second’ charging for International Direct Dialing calls to Afghanistan. This deal combines convenience and affordability providing Ufone customers with a product that connects them to loved ones in Afghanistan.

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COCA-COLA TO BRING HISTORIC FIFA WORLD CUP™ TROPHY TO PAKISTAN

Thursday, January 11th, 2018

FIFA World Cup Original Trophy Visiting More Than 50 Countries

Karachi, January 11, 2018: Coca-Cola will be bringing the FIFA World Cup Original Trophy to Lahore, Pakistan on February 3, 2018 creating a historic occasion giving Pakistani fans the chance to experience football’s most coveted prize.

The FIFA World Cup™ Trophy Tour by Coca-Cola will give millions of people around the world the opportunity to get ready to taste the feeling of the world’s largest, most anticipated sporting event – the 2018 FIFA World Cup™. In hosting this momentous, international tour, Coca-Cola and FIFA invite fans to get up close and personal with the same trophy that is presented by FIFA to the winning country of the FIFA World Cup™. This will be a once-in-a-lifetime opportunity for thousands of fans to see the most iconic symbol in football and share their passion for the game.

Rizwan U. Khan, General Manager of Coca-Cola Pakistan & Afghanistan remarked that the FIFA World Cup™ Trophy’s visit to Pakistan – a historic first for the country – is a proud moment not only for football fans but for the entire country, as it promotes a softer image of the nation on the global stage. “Pakistan has millions of football enthusiasts and we are extremely excited that Pakistan is able to be a part of the Trophy Tour this year. Coca-Cola has always been the pioneer in taking initiatives that resonate deeply with the youth and support their development. Be it music, education, environment or sport, Coca-Cola firmly believes in the power of the young generation in the country. Football is not only an emerging sport in Pakistan but also fast becoming a key platform of self-expression for the youth connecting them beyond social and cultural boundaries.”

The FIFA World Cup™ Trophy Tour by Coca-Cola kicked off in September 2017 in Russia and will visit more than 50 countries across six continents, travelling 126,000 kilometers in the nine months leading up to the 2018 FIFA World Cup™. Within Russia, the FIFA World Cup™ Trophy Tour by Coca-Cola will visit 25 cities – the longest host country tour in history.

A delegation of sixteen Pakistanis, including representatives from media, The Coca-Cola Company and Pakistan National Football Team, will join the Tour in Chiang Mai, Thailand to receive the FIFA World Cup™ Trophy and bring it to Lahore, Pakistan. The Trophy will remain in Pakistan for one day and will be unveiled for a viewing experience to the media and thousands of Football fans at the Coke Fest in Lahore.

For Pakistani football devotees, the visit of the FIFA World Cup™ Trophy is just the beginning. Following this historic event, Coca-Cola Pakistan will undertake a series of initiatives across the country to promote and celebrate the fans’ love for Football. In addition to the Trophy Tour, Coca-Cola will roll out a consumer promotion offering the fans a chance to attend the FIFA World Cup in Russia including a unique opportunity to represent Pakistan at the Coin Toss ceremony in one of the matches.

The FIFA World Cup™ Trophy Tour by Coca-Cola is an extraordinary opportunity for people to take in a piece of football history and share with each other their passion for the sport. The emotions of seeing the FIFA World Cup Original Trophy will stay in football fans’ memory for a long time.

For the latest updates from the FIFA World Cup™ Trophy Tour by Coca-Cola including upcoming tour destinations and dates, exclusive interviews, photos and videos, visit the official website www.fifa.com/trophytour, the official Facebook page www.facebook.com/trophytourand the official Instagram page at https://www.instagram.com/trophytour/.

The Coca-Cola Company has had a long-standing relationship with FIFA since 1976 and has been an official sponsor of the FIFA World Cup™ since 1978. Coca-Cola has had stadium advertising at every FIFA World Cup™ since 1950 and is a long-time supporter of football at all levels. This is the fourth time that Coca-Cola and FIFA have come together to bring the Trophy Tour to the world.

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LG’s Award-Winning 4K UHD Projector to Debut at CES 2018

Tuesday, January 16th, 2018

Karachi / SEOUL, January 16, 2018 : LG Electronics (LG) is committing to expanding its competitiveness in 4K UHD home projectors with the HU80K series, its first 4K UHD 1 projector, the recipient of CES’ Best of Innovation award for delivering ultra-sharp video and a home cinema experience in a compact, beautiful design. With the global 4K projector market expected to grow rapidly, LG is confident that its leadership in the LED projector segment can be repeated in the 4K projector segment as well.

LG's Award-Winning 4K UHD Projector 2LG's Award-Winning 4K UHD Projector

Traditionally, projectors that support 4K images tended to be heavy, expensive and cumbersome to install in the home. LG engineers and designers took on the challenge of downsizing the 4K UHD projector without sacrificing image quality and came up with a premium device that is half the size of competing 4K projectors while still being easier on the wallet. LG’s 4K UHD projector promises great cinematic experience thanks to its excellent 4K picture quality and portable size, meaning that the movie environment can be created in any room of the house at any time.

With high-quality video content being available to consumers in more formats than ever before, the benefit of a device with the versatility to display streaming content as easily as a Blu-ray disc has never been more apparent. LG’s 4K UHD projector can create a 150-inch screen at an amazing 2,500 lumens, making this LG’s brightest projector. What’s more, the LG 4K UHD projector also supports HDR content (HDR 10) for an eye-popping cinematic experience in the home.

The projector’s portable size and unique upright design is only made possible by the mirrorless I-shaped engine which allows the projector to show perfect images whether it’s placed on the floor, mounted on the wall or hanging from the ceiling. With a convenient carrying handle and Auto Cord feature, owners may never want to mount the LG 4K UHD projector since it looks great in any room for any occasion. What’s more, the Mirror Reflector can be used as a lens cover to protect the projector from dust when stored away. Two powerful yet clear 7W speakers deliver a true cinematic audio experience without the need for external speakers or a soundbar.   LG 4K UHD projector owners will have no shortage of content to watch, as the projector’s webOS 3.5 smart TV interface can access the most popular online streaming services offering 4K content. And standard connectivity options include ports for USB, Ethernet and HDMI, as well as wireless support for external devices such as a keyboard and mouse.

“At this year’s CES event, we are excited to bring value to consumers with our first 4K UHD projector, which delivers the highest resolution we’ve ever offered in a compact size,” said Chang Ik-hwan, head of LG’s IT business division. “LG’s 4K UHD projector will lead the way in changing how consumers view 4K content in any room in the home, wherever there’s an audience.”

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New LG Monitors Boast Premium Picture Quality and Performance, Improved Versatility

Saturday, January 13th, 2018

SEOUL, January 12  , 2018 ―  At CES 2018 in Las Vegas, LG will introduce upgraded models of its popular monitor lineup with Nano IPS technology that take color reproduction capabilities to a new level. In response to customer feedback, LG added support for HDR600 with even higher dynamic range of peak brightness and new connectivity options with full Thunderbolt™ 3 compatibility.

32-inch UHD 4K monitor_1 (model 32UK950) 234-inch UltraWide monitor_2 (model 34WK95U) 1

LG’s new 32-inch UHD 4K monitor (model 32UK950) is the first to offer LG’s advanced Nano IPS technology. Nano IPS technology involves the application of nanometer-sized particles to the screen’s LED to absorb excess light wavelengths. This greatly enhances the intensity and purity of on-screen colors for a more accurate and life-like viewing experience. This LG monitor can display 98 percent of the DCI-P3 color spectrum, comparable to monitors used to master Hollywood blockbusters. Ideal for media prosumers seeking superb color reproduction with its support for HDR 600 LG 32UK950 users will experience high dynamic range of peak brightness of 600 candela (cd/㎡).

LG model 32UK950 features the first Thunderbolt™ 3 docking display to support 4K daisy chaining, allowing a set-up of dual 4K monitors. This LG monitor can connect to Thunderbolt™ 3 notebooks like Macbook Pro via a single active Thunderbolt™ 3 cable – no charging adapter or unsightly USB cables required. This monitor’s single Thunderbolt™ 3 cable transmits 4K content and sound while providing enough charge to power a 60W notebook, simplifying any work space. With its beautiful signature Edge-ArcLine Stand and stunning 4-Side Edge Borderless Design where the picture literally drops off the edge, there is no mistaking this LG monitor for anything else.

Expected to be another hot item at this year’s CES, LG’s 34-inch UltraWide monitor (model 34WK95U) delivers a broad range of accurate colors and viewing angles at a surreal 5K resolution (5120 x 2160 pixels). LG’s very first 21:9 5K UltraWide monitor is loaded to the maximum with a hefty amount of screen real estate and eye-popping colors. This ultimate 5K viewing experience is geared towards users who multitask extensively, such as video editors, photographers and software and app developers.

Model 34WK95U supports Nano IPS technology, fantastic color reproduction capabilities and HDR600. In addition, model 34WK95U features a Thunderbolt™ 3 port, which enables the transmission of 5K resolution images at 60Hz with a single cable. The Thunderbolt™ 3 interface is ideal for power laptop users who desire fast video, audio and data transfers without the need for a separate AC adapter. With its elegant, stunning profile, this LG monitor turns heads even when powered off, with its 4-Side Edge Borderless Design and gorgeous slim Edge-ArcLine Stand addition to its refined image.

“Most of us spend hundreds of hours in front of monitors every month and yet it’s one of the least likely products to get upgraded when higher productivity is desired,” said Chang Ik-hwan, head of LG’s IT business division. “With these latest premium monitors from LG, we wanted to communicate that LG is absolutely committed to delivering the best possible screen resolution and the best user experience on a desk or workspace.”

Another attention grabber from LG will be LG’s latest QHD gaming monitor (model 34GK950G), which offers premium picture quality with Nano IPS technology and high-speed G-Sync technology.

All this and more can be experienced personally at LG’s booth (#11100) in Central Hall of the Las Vegas Convention Center during CES 2018.

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Emirates says Hello 2018 with exciting global sale

Wednesday, January 17th, 2018

Pakistan, 17 January 2018 - Emirates says Hello to 2018 by launching its much-awaited global sale to inspire and encourage travelers from Pakistan to explore new destinations and revisit their favourite cities.

This New Year promises to bring exciting new adventures and thrilling experiences in destinations around the world for our Pakistani globalistas. For a limited time, Emirates is offering special offers on Business and Economy class fares to a wide range of cities across six continents. Bookings have to be made between 16th January to 29th January, 2018, for travel between 19th January and 30th June, 2018.

All inclusive Business Class fares from Pakistan start at PKR 221,332 to the Americas, PKR 186,737 to Europe, PKR 207,026 to the Africa and PKR 93,168  to the Middle East; with Economy Class fares starting at PKR 90,292 to the Americas, PKR 49,667 to Europe, PKR 51,846 to the Africa and PKR 24,541 to the Middle East.

 

“Many people make travel resolutions for the New Year, and as a global connector of people and places, we’d love to help our customers fulfil their travel aspirations,” said Jabr Al-Azeeby, Emirates Vice President Pakistan. “We know that many people have begun thinking about their travel plans and aspirations for 2018, and we are pleased to add a little more inspiration and incentive to help turn those plans and dreams into reality.

“Our global destination network across six continents offers something for every traveller, and we are now combining that wide range of travel choices with special rates to offer would-be travellers with an even more appealing value proposition. Aside from choice, connectivity, and value, the Emirates experience also means Pakistani customers can look forward to industry-leading comforts on board our modern jets, and award-winning service from our friendly cabin crew.”

Emirates flies to 156 destinations in 84 countries. Adventurous globetrotters can explore the airline’s newest destinations launched in 2017 – Newark via Athens, Zagreb and Phnom Penh. Emirates also provides its customers with exceptional connectivity to popular destinations across the US and Europe from Dubai.

Emirates offers excellent on board services from an international cabin crew who come from 130 nationalities and speak over 60 languages.  With lie-flat beds in Business Class, the largest in-seat screens in the world in Economy class at 13.3 inches and up to 3,000 channels of on-demand entertainment on the award-winning inflight entertainment system, ice, Emirates provides quality products and value for money. Those travelling with children can take advantage of the extensive family offering from priority boarding across all airports to special kid’s meals, dedicated children’s entertainment on ice and exclusive toys and kids activity bags on board.

The airline’s young and environmentally friendly fleet comprise entirely of 269 wide-body aircraft, including 255 passenger and 14 freighters.

 

For more information on Emirates, including how to book flights and a complete list of terms and conditions, contact your travel agent or visit www.emirates.com/PK

 

*local terms and conditions apply

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